BUSINESS

SEM, SNS content marketing

SEM, SNS content marketing

SEM, SNS MARKETING

SEM marketing area
#Autocomplete search term strategy #Related search term strategy #Keyword Ads #Naver Power Contents #Naver Power Content Possible Keywords #Naver Knowledge Shopping Exposure #Site registration and exposure strategy #Blog image video strategy #Intellectual Area #News Area #Map Area #webdocument seo #brand sem
SNS marketing area
#Facebook #Kakao Story Channel #Kakao Plus #Twitter #Instagram #YouTube #YouTube In-Stream Ads and Discovery Ads #hashtag

Based on consumers 'empathy codes' derived through brand planning, Leverage brand strategy across social media channels used by 4.5 billion people worldwide.

Based on a thorough analysis of target customers and markets, reasonable social media branding KPIs are set, We will make the performance of our strategy more clearly visible.

Social media marketing process

'Empathy Marketing' is a strategy that conveys the value of a product or brand centered on consumers' empathy and emotions. By understanding the lifestyle and interests of customers and actively talking about what they want, we move to sympathize with more customers' brands and products.

  • step 01
    Get customer insights

    We identify customers' needs, desires, interests, and behavioral patterns and use them to develop products/services and establish marketing strategies. We collect data using customer interviews, surveys, and social media analysis.

  • step 02
    Customer segment analysis

    Create customer segments by dividing customers by gender, age, occupation, income level, location, and more. Based on this, we establish a customized marketing strategy for each segment.

  • step 03
    Brand concept development

    By linking the values of your brand in a way that solves your customers' concerns and problems, you create empathy and more positive perceptions of your brand and products.

  • step 04
    content marketing

    Using platforms such as blogs, SNS, and YouTube, we provide the information customers want and create content that allows them to communicate. This increases awareness and empathy for your brand and products.

  • step 05
    online advertising

    Increase brand and product awareness through online advertising, including search ads, display ads, and social ads. This creates empathy for brands and products and influences customers' purchasing decisions.

  • step 06
    event planning

    We plan events to attract customers' interest and participation in our brands and products. Through events, we increase customer awareness and empathy for our brand and products, and build brand loyalty.

  • step 07
    Marketing ROI Analysis

    By analyzing the effectiveness of marketing strategies, we study ways to increase awareness and sales of brands and products. This allows you to continually improve your marketing strategies for your brand and products, thereby continuously increasing brand and product awareness and sales.

'Sympathy Marketing' is a 'special difference' of meticulous research and reasonable calculation. Design and execute a successful social media marketing strategy.

Each method creates a sense of agreement with the basic strategy based on the 'empathy code', We establish a ‘sustainable performance creation system’ by reflecting it when setting KPIs.